Content OS

Brody Fausett — Full System Architecture

DBF
Dream Big Fast
REIS
Real Estate Investing School
Mamele
Women's Fitness

Show Up For What Matters

Everything else flows automatically through the system below.

Coaching Calls
Presentations
Guest Speakers
Strategic Decisions
▼
001 The Gathering — Sources
◉ Media Sources

Raw Footage & Visuals

Google Drive — Pro footage (Jackson-filmed Maui), 44 course modules, mastermind recordings ~170 GB
YouTube — REIS unlisted courses, all uploaded content
LearnWorlds — Hosted course videos (considering migration)
Google Photos — Lifestyle B-roll, personal content, behind-the-scenes
Live Events — Masterminds, coaching calls, presentations, guest speakers
◉ Knowledge Sources

The Brain Inputs

Transcripts — Plaud recordings, meeting notes 139 meetings
Instagram Captions — Published post history 800+ posts
Voice Docs & Memos — Brain dumps, reflections 431 memos
Brand Guidelines — REIS, DBF, Mamele, Brody personal voice
Podcast Episodes 155+
Coaching Calls 37+
▼
002 The Pipeline — Processing
◉ Media Pipeline

Footage → Classified Assets

Import → Thumbnail → Claude Vision → Classify & Tag → Media Catalog

Classification output:

Type Quality bakedIn Brand Setting Belief Category Tags

Tools:

ffprobe ffmpeg import_media.py auto_review.py
114+ assets classified and approved
◉ Knowledge Pipeline

Content → Searchable Intelligence

Ingest → Transcribe → Chunk → Embed → Vector DB

Transcription engines:

Deepgram Whisper Plaud API

Platform:

PipeFlo Pinecone vectors Supabase metadata
1,494 source files ingested across all categories
▼
003 The Brain — Strategy
◉ Content OS Taxonomy

What To Create & Why

3 Beliefs

🌟
Dream It
Permission & Possibility
🔨
Build It
Ownership & Execution
🏠
Live It
Alignment & Sustainability

3 Lenses

🔥
Fuel
Create belief & resonance
🧩
Framework
Teach clarity & structure
📸
Proof
Demonstrate it works

4 Categories

🏝️
Lifestyle
🧠
Mindset
⚙️
Systems
🏢
Real Estate
◉ Intelligence Layer

Competitive Intel + Matching

yt-dlp trending analysis — Scrape competitor content, analyze hooks & patterns
Smart asset matching — Script → B-roll pairing via Claude semantic ranking
Content briefs — Auto-generated ideas mapped to Belief / Lens / Category
intel.py asset_match.py content-intel skill
◉ Render Engines

How Content Gets Made

80%
ffmpeg
Quick renders, 2-5s
20%
Remotion
Complex branded
∞
Pillow
Carousels & images

7 Content Formats

Talking Head B-Roll + Text Voiceover Reel Clipped Wisdom Carousel Proof Receipts Course Clip
▼
004 The Deploy — Output Channels
📱
Instagram
Reels, Posts, Stories, Carousels
▶️
YouTube
Long-form, Shorts
📧
Email
Newsletters, Sequences
📢
Ads
Funnels → Enrollment
🧲
Lead Magnets
PDFs, Guides, Quizzes
🌐
Websites
DBF, REIS, brodyfausett.com
🎓
Courses
LearnWorlds Updates